Post Approval Workflow plays a vital role in validating the post content and media. Before publishing the post live on any Platform, the post goes through an approval workflow. If the post is approved, then only the post goes live on the platform. If the post is rejected, the post will go to the failed post and will be rescheduled for a specific date after stating the reason for rejection. 

1. Go to Settings from the Sprinklr Advanced home page and search for Approval Workflows.

   
   

    

2. Now, click Create Workflow in the top right corner.

   
   

    

3. Provide desired details such as Name, Step Name, and Approver Name.

   
   

    

   
   

   It is possible to select multiple users in one step, functioning as an "OR" condition. If any user from the same step approves the post, that step is complete.

   
   Multiple steps operate under an "AND" condition, requiring completion of each step for the post to be published on the native platform.
   
   

4. Click Create at the bottom right. 

5. You can now choose the Approval Workflow that you have recently created from the dropdown under Publishing Properties. You can add Approval Workflow from the dropdown as well. It will redirect you to the Create Approval Workflow page where you can input the desired details.

   
   

    

6. Once all the details are provided, you can publish the post from the Scheduling Options. 

7. Once the Approval workflow is created, it goes to the All Approval section under the Outbound posts.

   
   

    

8. Hover over the post and click anywhere, and the third pane will appear. 

You can move to the Approval Workflow tab and you will see the approval workflow created for the post selected. Besides that, you have the option to approve or reject the post, edit the post, and reschedule the post. 

Edit the Post 

You can make modifications to the post under the Publishing Properties section. You can edit Tags, Campaigns, Approval Workflow, or any other custom fields. 

Approve or Reject 

You have the option to reject or approve the post by considering all the factors carefully such as the quality of the content, grammar, relevancy, correct usage of media, etc. 

Reschedule 

You can reschedule the post for a particular date if it got rejected due to any reason. 

If you will click on three dots icon in the top right corner of the post you can: 

• Duplicate: Create a similar post and add the details under publishing properties. 

• Boost: Boost the post by adding a total budget, ad duration, target audience, campaign, and ad account.  

• Collaborate: You can add notes related to the post if any. 

• Copy URL:  Copy the URL of the post, if any. 

• Activity: You can check the activity of the post over a period if time. 

• Delete: You can delete the post if you want ti.