Metric

Description

X Un-followers

The number of users who have unfollowed the account over a specific period.

X New Followers

The number of new users who have started following the account over a specific period.

X Followers

The total number of users currently following the account.

X Impressions Trend

Number of times your Post has been viewed

Note: This is a trend metric, presenting a value by the Date of engagement

X Impressions

Total Number of times your X post has been seen

X Video Views

The number of times videos from the account have been viewed.

X Post Replies

The number of replies received on posts from the account.

X Quotes (Engagement)

It is a count of how many times the Post was quoted (Repost with comment)

X Post Reposts

The number of times posts from the account have been reposted or shared by other users.

X Total Engagements

Number of times a user has interacted with the Post

Note: This value is provided by X API and is not equal to sum of individual X metrics

X URL Clicks

The number of times users have clicked on URLs included in the account’s posts.

X Post Likes

The number of likes received on the account’s posts.

X Post Estimated Reach

This is a cumulative reach metric that combines X Post Direct Reach and X Post Reach by Reposts