Topics and Brand Insights reports Source Information
No tags available
Updated
1 year ago
, by Sprinklr Self-Serve Help Center
Insights report
Report Name | Widget Name | Source |
Insights Report | Top Posts | Twitter (X), Facebook and Instagram |
Insights Report | Top Conversations | Twitter (X), Facebook Instagram, and Reddit |
Insights Report | Top Media Posts | Twitter (X), Facebook and Instagram |
Insights Report | What time of day are users engaging with your brand | Twitter (X), Facebook Instagram, and Reddit |
Insights Report | What are most popular emoticans used | Twitter (X), Facebook Instagram, VK, and Reddit |
Insights Report | Top Advocates | Twitter (X) |
Benchmark Campaign Performance report
Report Name | Widget Name | Source |
Benchmark Campaign Performance | Track KPI’s of your brand campaigns | Twitter (X), Facebook Instagram, and Reddit |
Benchmark Campaign Performance | Track fan sentiment trend of your brand content | Twitter (X), Facebook Instagram, and Reddit |
Benchmark Campaign Performance | Top performing posts of your brand | Twitter (X), Facebook and Instagram |
Benchmark Campaign Performance | Track KPIs of competitor campaigns | Twitter (X), Facebook Instagram, and Reddit |
Benchmark Campaign Performance | Track fan sentiment trend on competitors’ content | Twitter (X), Facebook Instagram, and Reddit |
Benchmark Campaign Performance | Top performing posts of your competitors | Twitter (X), Facebook and Instagram |
Benchmark Campaign Performance | Profession of people talking about your brand | Twitter (X) and Quora |
Benchmark Campaign Performance | Profession of people talking about competitors | Twitter (X) and Quora |
Benchmark Campaign Performance | Countries of people talking about your brand | Twitter (X), Blogs and Reviews, News and Quora |
Benchmark Campaign Performance | Countries of people talking about competitors | Twitter (X), Blogs and Reviews, News and Quora |
Brand Awareness
Report Name | Widget Name | Source |
Brand Awareness | Mentions | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Awareness | Engagements | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Awareness | Unique Users | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Awareness | Reach | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Awareness | Positive Mentions | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Awareness | Negative Mentions | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Awareness | Sentiment of conversations of your brand | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Awareness | Sentiment trend of conversations of your brand | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Awareness | Share of voice: Your brand Vs competitors | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Awareness | Channels where conversations are happening | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Awareness | Top Hashtags for your brand | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Awareness | Which day of a week are users most active? | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Awareness | Which time of the day are users most active? | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Awareness | Media Coverage: Highlights | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Awareness | Top phrases associated with your brand | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Awareness | Top themes of discussion around your brand | Twitter (X) , and Reddit |
PR Executive report
Report Name | Widget Name | Source |
PR Executive Report | Trend of media coverage by top tier publications | News |
PR Executive Report | Reach: Top tier publications | News |
PR Executive Report | Social share of voice | (News), (Print), (TV), (Radio) |
PR Executive Report | Benchmark media coverage: Top tier publications | News |
PR Executive Report | Media coverage: Highlights | News |
PR Executive Report | Influencer amplification | Twitter (X) |
PR Executive Report | News articles: Top tier publications | News |
PR Executive Report | Amplification by top journalists | Twitter (X) |
PR Executive Report | Media coverage: Emerging publications | News |
PR Executive Report | Media coverage | News |
PR Executive Report | Trend: Social share of voice | (News), (Print), (TV), (Radio) |
PR Executive Report | Key message penetration: Top themes of discussion | News, Twitter (X) |
PR Executive Report | Media coverage: Top tier publications | News |
PR Executive Report | Traditional share of voice | News, Print, TV, Radio |
PR Executive Report | Top articles on executives | News |
PR Executive Report | Top tier publications | News |
PR Executive Report | Trend: Traditional share of voice | News, Print, TV, Radio |
PR Executive Report | Worldwide media coverage | News |
PR Executive Report | Top articles on executives of competitor brands | News |
PR Executive Report | Benchmark top tier media presence | News |
PR Executive Report | Organisations co-mentioned with your brand | NA |
PR Executive Report | Shares on Social: Top tier publications | NA |
PR Executive Report | Top tier media coverage: Executives | NA |
PR Executive Report | Trend of media coverage by top tier publications | News |
Manage Brand Reputation
Report Name | Widget Name | Source |
Manage Brand Reputation | Top sustainability related discussions around your brand and competitors | Twitter (X) |
Manage Brand Reputation | Top R&D and Innovation related stories around your brand and competitors | Twitter (X) |
Manage Brand Reputation | Top Leadership & strategy related stories around your brand and competitors | Twitter (X) and News |
Manage Brand Reputation | Top Diversity and inclusion related stories around your brand and competitors | Twitter (X) and News |
Manage Brand Reputation | Top CSR sub themes for your brand | Twitter (X) |
Manage Brand Reputation | Top workplace sub themes for your brand | Twitter (X) |
Manage Brand Reputation | Top Workplace related discussions around your brand and competitors | Twitter (X) |
Manage Brand Reputation | Top sustainability related stories around your brand and competitors | Twitter (X) and News |
Manage Brand Reputation | Top CSR related stories around your brand and competitors | Twitter (X) and News |
Manage Brand Reputation | Top leadership & strategy related discussions around your brand and competitors | Twitter (X) |
Manage Brand Reputation | Top workspace well-being related stories around your brand and competitors | Twitter (X) and News |
Manage Brand Reputation | Benchmark sentiment across key citizenship pillars for your brand vs competitors | Twitter (X) |
Manage Brand Reputation | Top leadership & strategy sub themes for your brand | Twitter (X) |
Manage Brand Reputation | Top diversity and inclusion related discussions around your brand and competitors | Twitter (X) |
Manage Brand Reputation | Top R&D and Innovation related discussions around your brand and competitors | Twitter (X) |
Manage Brand Reputation | Top R&D and Innovation sub themes for your brand | Twitter (X) |
Manage Brand Reputation | Trend of conversations around key citizenship pillars for your brand | Twitter (X) |
Manage Brand Reputation | Top sustainability sub themes for your brand | Twitter (X) |
Manage Brand Reputation | Top diversity and inclusion sub themes for your brand | Twitter (X) |
Manage Brand Reputation | Top CSR related discussions around your brand and competitors | Twitter (X) |
Brand Health
Report Name | Widget Name | Source |
Brand Health | Mentions | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Health | Reach | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Health | Engagements | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Health | Unique Users | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Health | Sentiments of conversations | Twitter (X) |
Brand Health | Sentiment trend of conversations | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Health | Share of voice: Benchmark with competitors | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Health | Top themes of discussion about your brand | Reddit and Twitter (X) |
Brand Health | Top phrases associated with your brand | Twitter (X) |
Brand Health | Brand performance scorecard | Twitter (X) |
Brand Health | Trend of conversations around your brand’s performance | Twitter (X) |
Brand Health | Top themes of discussion around your brand’s performance | Twitter (X) |
Brand Health | Most popularly used phrases around your brand’s performance | Twitter (X) |
Brand Health | Benchmark sentiment across key citizenship pillars for your brand vs competitors | Twitter (X) |
Brand Health | Trend of conversations around key citizenship pillars for your brand | Twitter (X) |
Brand Health | Top themes of discussion around key reputation pillars for your brand | Twitter (X) |
Brand Health | Most popularly used phrases around your key reputation pillars for your brand | Twitter (X) |
Brand Health | Brand Associations - Emotions | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Health | Organizations co-mentioned with your brand | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Health | Emotions associated with your brand & competitors | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Brand Health | Top positive brand associations | Twitter (X) |
Brand Health | Top negative brand associations | Twitter (X) |
Discover Potential Areas of Crisis
Report Name | Widget Name | Source |
Discover Potential Areas of Crisis | Business and operations related stories (if available) around your brand | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Discover Potential Areas of Crisis | Top socio-politics related sub themes (if available) for your brand. | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Discover Potential Areas of Crisis | Employee & workplace related stories (if available) around your brand | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Discover Potential Areas of Crisis | Finance related stories (if available) around your brand | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Discover Potential Areas of Crisis | Top employee and workplace related sub themes (if available) for your brand | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Discover Potential Areas of Crisis | Socio-political stories (if available) around your brand | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Discover Potential Areas of Crisis | Trend of discussions on potential crisis areas (if available) around your brand | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Discover Potential Areas of Crisis | Top finance related sub themes (if available) for your brand | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Discover Potential Areas of Crisis | Top business and operations sub themes (if available) for your brand | Facebook, Instagram, Twitter (X), Reddit, VK, Quora, News, Blogs and Reviews |
Digital Care Insights
Report Name | Widget Name | Source |
Digital Care Insights | Total Brand Volume | Twitter (X), Facebook and Reviews |
Digital Care Insights | Digital Care Volume Detected by AI | Twitter (X) |
Digital Care Insights | Trend: Overall Volume and Digital Care Volume | Twitter (X), Facebook and Reviews |
Digital Care Insights | First response time | Twitter (X), Facebook and Reviews |
Digital Care Insights | Response rate | Twitter (X), Facebook and Reviews |
Digital Care Insights | Top call drivers | Twitter (X) |
Digital Care Insights | Top call drivers: Trend | Twitter (X) |
Digital Care Insights | Trend of First response time | Twitter (X), Facebook and Reviews |
Digital Care Insights | Trend of Response rate | Twitter (X), Facebook and Reviews |
Digital Care Insights | Sentiment of Digital Care Volume | Twitter (X) |
Digital Care Insights | Sentiment Trend of Digital Care Volume | Twitter (X) |
Digital Care Insights | Most Responsive Brand | Twitter (X) |
Digital Care Insights | Benchmark Response Time | Twitter (X) |
Digital Care Insights | Most engaged Brand | Twitter (X), Facebook and Reviews |
Digital Care Insights | Benchmark Response Rate | Twitter (X), Facebook and Reviews |
Digital Care Insights | Benchmark: Top Call Drivers | Twitter (X) |
Digital Care Insights | Scorecard: Performance on Brand pages | Twitter (X) and Facebook |
Digital Care Insights | Top themes: Customer Service Discussions | Twitter (X) |
Digital Care Insights | Verbatim of Happy customers | Twitter (X) |
Digital Care Insights | Verbatim of Unhappy customers | Twitter (X) |
|
|
|
Benchmark Brand Performance
Report Name | Widget Name | Source |
Benchmark Brands Performance | Brand performance summary | Facebook, Instagram and Twitter (X) |
Benchmark Brands Performance | Brand activity trend over time | Facebook, Instagram and Twitter (X) |
Benchmark Brands Performance | Audience engagement over time | Facebook, Instagram and Twitter (X) |
Benchmark Brands Performance | Brand activity by time of day | Facebook, Instagram and Twitter (X) |
Benchmark Brands Performance | Audience engagement by time of day | Facebook, Instagram and Twitter (X) |
Benchmark Brands Performance | Channel wise activity of brand | Facebook, Instagram and Twitter (X) |
Benchmark Brands Performance | Channel wise performance of brand | Facebook, Instagram and Twitter (X) |
Benchmark Brands Performance | Audience growth scorecard | Facebook, Instagram and Twitter (X) |
Benchmark Brands Performance | Country details of audience | Twitter (X) |
Benchmark Brands Performance | Language preference for audience | Twitter (X) |
Benchmark Brands Performance | Sentiment of fan voice | Facebook, and Twitter (X) |
Benchmark Brands Performance | Positive fan messages trend over time | Twitter (X) |
Benchmark Brands Performance | Top themes by fans associated with your brand | Twitter (X) |
Benchmark Brands Performance | Objective of brand posts | Facebook, Instagram and Twitter (X) |
Benchmark Brands Performance | Theme of brand posts | Facebook, Instagram and Twitter (X) |
Benchmark Brands Performance | Top performing content of your brand | Facebook, Instagram and Twitter (X) |
Benchmark Brands Performance | Top performing content of competitors | Facebook, Instagram and Twitter (X) |
Content Strategy
Report Name | Widget Name | Source |
Content Strategy | Trending Hashtags | Facebook, Instagram and Twitter (X) |
Content Strategy | Tone used by your brand |
|
Content Strategy | Theme used by your brand | Facebook, Instagram and Twitter (X) |
Content Strategy | Most engaged content posted by your brand & competitors on Instagram | |
Content Strategy | Average engagement on content tone | Facebook, Instagram and Twitter (X) |
Content Strategy | Most engaged content posted by your brand & competitors on Facebook | |
Content Strategy | Average engagement on content theme | Facebook, Instagram and Twitter (X) |
Content Strategy | Top performing content of your brand | Facebook, Instagram and Twitter (X) |
Content Strategy | Channel wise performance of media types | Facebook, Instagram and Twitter (X) |
Content Strategy | Top performing Key Objectives deployed by Brands | Facebook, Instagram and Twitter (X) |
Content Strategy | Performance of media types used by your brand | Facebook, Instagram and Twitter (X) |
Content Strategy | Top performing content of competitors | Facebook, Instagram and Twitter (X) |
Content Strategy | Most engaged content posted by your brand & competitors on Twitter | Twitter (X) |
Product Insights
Report Name | Widget Name | Source |
Product Insights | Sentiment trend for your brand | Twitter (X), Forums, Reviews and Facebook |
Product Insights | Sentiment distribution for your brand | Twitter (X), Forums, Reviews and Facebook |
Product Insights | Most disliked attributes for your brand | |
Product Insights | Most liked attributes for competitor brands | |
Product Insights | Trend of Net Sentiment Score | Twitter (X), Forums, Reviews and Facebook |
Product Insights | Total messages | Twitter (X), Forums, Reviews and Facebook |
Product Insights | Most disliked attributes for competitor brands | Twitter (X), Forums, Reviews and Facebook |
Product Insights | Customer sentiment by product attributes | Twitter (X), Forums, Reviews and Facebook |
Product Insights | Most liked attributes for your brand | Twitter (X), Forums, Reviews and Facebook |
Product Insights | Top positive customer feedback for your brand | Twitter (X), Forums, and Reviews |
Product Insights | Star rating distribution for your brand | Review Sites and Platforms |
Product Insights | Sentiment benchmarking | Twitter (X), Forums, Reviews and Facebook |
Product Insights | Star Rating | Review Sites and Platforms |
Product Insights | Brand level benchmarking | Twitter (X), Forums, Reviews and Facebook |
Product Insights | Top negative customer feedback for your brand | Twitter (X), Forums, and Reviews |
Product Insights | Total Reviews | Review Sites and Platforms |
Competitor Performance
Report Name | Widget Name | Source |
Competitor Performance | Theme of brand posts | Facebook, Instagram and Twitter (X) |
Competitor Performance | Objective of brand posts | Facebook, Instagram and Twitter (X) |
Competitor Performance | Audience engagement by time of day | Facebook, Instagram and Twitter (X) |
Competitor Performance | Brand activity by time of day | Facebook, Instagram and Twitter (X) |
Competitor Performance | Language preference for audience | Twitter (X) |
Competitor Performance | Country details of audience | Twitter (X) |
Competitor Performance | Top performing content | Facebook, Instagram and Twitter (X) |
Competitor Performance | Positive fan messages trend over time | Twitter (X) |
Competitor Performance | Channel wise activity of brand | Facebook, Instagram and Twitter (X) |
Competitor Performance | Audience engagement over time | Facebook, Instagram and Twitter (X) |
Competitor Performance | Audience growth scorecard | Facebook, Instagram and Twitter (X) |
Competitor Performance | Sentiment of fan voice | Facebook, and Twitter (X) |
Competitor Performance | Brand activity trend over time | Facebook, Instagram and Twitter (X) |
Competitor Performance | Channel wise performance of brand | Facebook, Instagram and Twitter (X) |
Competitor Performance | Brand performance summary | Facebook, Instagram and Twitter (X) |
Topic Comparison Report
Report Name | Widget Name | Source |
Topic Comparison Report | Mentions Trend | Facebook, Instagram, Twitter (X), Reddit, Quora and News |
Topic Comparison Report | Topic Comparison | Facebook, Instagram, Twitter (X), Reddit, Quora and News |
Topic Comparison Report | Share of Voice Distribution | Facebook, Instagram, Twitter (X), Reddit, Quora and News |
Topic Comparison Report | Sentiment Distribution | Facebook, Instagram, Twitter (X), Reddit, Quora and News |
Topic Comparison Report | Source Distribution | Facebook, Instagram, Twitter (X), Reddit, Quora and News |