Engagement for Twitter

CXM Lite has 4 types of Inbox messages for a Twitter channel where brands can engage with customers. These are Comment, Post, Direct Message, and Mention messages. The brands and the users can share their reactions based on these message types.  

Navigate to Instagram Platform messages 

1. Go to the Home page of CXM Lite and click the Inbox feature from the left pane. 

   
   

     

2. Now, click the Filter option in the top right corner and click the Twitter option from the Platform filter to view Twitter-only messages. Click Apply. All the Twitter messages will appear on the left stream.  

   
   

      

Let's explain the 4 types of Twitter messages below: 

Post: Any new post created by the brand along with the image or video. Sprinklr allows you to take the below actions on Posts: 

• Like 

• Reply 

• Collaboration 

• Tags 

• Mark as Spam 

• View Details 

• Quick Actions 

• View in Native 

Comment: These are responses to your Brand's published Posts. 

Sprinklr allows you to take the below actions on Comments: 

• Like 

• Reply 

• Collaboration 

• Tags 

• Mark as Spam 

• Quick Actions 

• View in Native 

• Add Task 

Direct Message: These are direct messages to your Brand posts/comments/replies. 

You can take the below actions on such messages:  

• Reply 

• Collaboration 

• Tags 

• Mark as Spam 

• View Details 

• Quick Actions 

• Add Tasks 

Mention: When you tag any brand or user to notify them about any new post created or about anything on your Twitter feed.  

Sprinklr allows you to take the below actions on such messages:  

• Collaboration 

• Reply 

• Tags 

• Mark as Spam 

• View Details 

• Quick Actions 

• View in Native 

• Assign to user 

• Add Task