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Explore how to connect and get started with one of the oldest social media platforms with Sprinklr. Publish, Track and Grow on Facebook with Sprinklr!

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Facebook Platform Performance Report

This report provides comprehensive statistics on engagement, publishing, and various activities on your Facebook accounts. It includes detailed insights into user interactions, post performance, and audience behavior, helping you understand and optimize your presence on the Facebook platform.Use the

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Facebook Analytics

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Publish a Facebook Reel

Brands can publish a Facebook Reel along with the content to grow the website traffic and engage with the targeted audience widely. The Facebook reel plays a vital role in retaining users on the post for a longer time thereby maximising website retention percentage on any channel.Add the desired Fac

Facebook Reel

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Publishing

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Send direct messages through Facebook Messenger

Brands can send direct messages through Facebook Messenger to interact with customers privately without any interruptions. When you reply to direct messages in Sprinklr, your response will be sent to the user through Facebook Messenger. This allows brands to provide personalised customer care, resol

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Engagement

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Facebook Engagement Capabilities & Limitations

In this article, we will cover the Engagement Capabilities and Limitations of Facebook within the Sprinklr platform.Engagement CapabilitiesReactions to a post in EngagementNoNoAPI LimitationLike a postYesYesUnlike a Photo, Video, or Album PostNoNoHide Facebook commentsYesNoSend and receive Facebook

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Engagement

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Facebook Paid Performance

Use the Facebook Ads Performance Report to review performance of the Facebook paid posts which have published during the publishing period.Navigate to Facebook Paid Performance ReportLog in to Sprinklr Social. On the Sprinklr window, click Reports icon on the left pane.The Facebook Ads Performance R

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Facebook Analytics

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Add Facebook Page to Sprinklr

Sprinklr lets you manage and provide a complete resolution to all the queries received by your support teams. Sprinklr will help you automatically convert all the wall posts, comments, and private messages received via your page into tickets.You can also set up various conditions to filter out ticke

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Account Management

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Facebook Publishing Capabilities & Limitations

In this article, we will cover the Publishing Capabilities and Limitations of Facebook within the CXM Lite platform.Facebook CapabilitiesFunctionalitySprinklr SupportedNotesPublish a single imageYesFacebook will automatically re-size photos larger than 2048 x 1280 to this size.Publish text postYesPu

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Publishing

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Publish Organic Facebook Branded Content

When publishing through a verified Facebook Page, other verified accounts can be selected to publish with as branded content. Branded content refers to Facebook Posts featuring a third party brand, product, or sponsor. You can use this feature to publish content in conjunction with other verified Fa

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Publishing

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Transfer Conversation Control of a Facebook Page to Sprinklr

Before deploying a Sprinklr Conversational AI on a Facebook page, we need to configure Sprinklr as the primary receiver in the Handover Protocol.Steps to Configure Sprinklr as Primary Receiver in Handover ProtocolLogin to your Facebook account and select the desired page.Click on the page name locat

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Facebook

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Facebook external mentions

You can tag or mention any Facebook page or profile from the reply editor for Facebook message posts, comments, or replies.To tag or mention a Facebook page or profile from the reply editor, you can select any message type other than a private message. For example, a brand might choose a reply messa

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Engagement

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